Blogs

Why Followership is so important?

People often talk about Leadership, but not Followership. It stands to reason that if leadership is important to performance, followership must have something to do with it too. Training and coaching yourself and your team in Followership should be considered

Customer Experience Program - Promotional Marketing Tool #6

The sample program or customer experience program is a top brand influencer, followed by word of mouth, coupons, and advertising. Sampling can be costly and labor-intensive, but the return on investment in the form of more customers is your ultimate goal